The Subcommittee undertook its study of users' needs for information solely to support the Committee's work and not to study users' needs for information per se. In setting the scope of its study, the Subcommittee considered the scope of the Committee's overall work and practical constraints over the resources and time available to the Subcommittee. This section addresses the scope of the Subcommittee's study of users' needs for information and the nature and reasons for limits on that scope.
The Subcommittee limited the scope of its study about users' needs to only certain users. Specifically, the Subcommittee focused on professional investors and creditors, and their advisors, who follow fundamental approaches and who cannot compel the company to produce the information needed for analysis. The Subcommittee further restricted its focus to users' evaluations of only certain reporting entities-specifically, to for-profit entities. Those limitations are discussed below.
Investors and Creditors The users of external reporting are a highly diverse group. Various dimensions capture that diversity, such as the many reasons why users rely on external reporting. The following summarizes some of those reasons:
Type of Reason for Using External User ReportingThe above list is not comprehensive. No doubt there are many more reasons why users use external reporting than listed above.Investors Helps with investment-related decisions
Creditors Helps with credit-related decisions
Management and Helps with decisions about Board Members managing the business
Employee Groups Helps with understanding of compensation policies and the reporting entity's ability to increase compensation
Competitors Helps evaluate competitive strengths and weaknesses and business strategy
Regulators Helps assess compliance with regulations
Academics Provides data for research
Auditors Helps understand reporting practice
The Press Provides data for articles
Users Concerned Helps assess the reporting With Various entity's involvement in areas of Social Causes concern with various social issues
First, the AICPA Board formed the Committee primarily to
address concerns about the relevance of external reporting
in making investment and credit decisions. The Committee
decided to adopt the same focus to meet the Board's
expectations.
Second, the traditional focus of external reporting has
been to assist users in making investment and credit
decisions, thereby helping ensure that capital is allocated
efficiently and effectively. The Committee viewed the
traditional role of external reporting as serving a critical
function and saw no reason to change that traditional focus
of external reporting through its work.
Third, the Committee's resources and time were limited.
Thus, the Committee decided to focus on the traditional role
of external reporting in assisting investors and creditors
rather than spending its resources to improve external
reporting for other users.
The Subcommittee limited the scope of its work to the
information needs of investors and creditors consistent with
the Committee's direction.
Professional Users
The Subcommittee focused on the information needs of
professional users rather than nonprofessionals who use
external reporting to make decisions for their personal
benefit and not as part of their employment. The
Subcommittee agreed to focus on professionals for four
reasons.
First, the Subcommittee believes that professionals have
more extensive needs for information than nonprofessionals.
The Subcommittee specifically considered whether
nonprofessionals have a need for more summarized or
condensed reporting compared to professionals, and if so,
whether focusing on professional investors would overlook
that difference in information needs. The Subcommittee
noted the results of studies performed over the years
indicating that nonprofessionals reject the idea of
summarized or condensed reporting on their behalf. Thus, in
general, external reporting that satisfies the information
needs of professionals will also satisfy the information
needs of nonprofessionals. The Subcommittee noted that the
1987 survey by SRI International, Investor Information
Needs and the Annual Report, supports that conclusion.
Second, the percentage of total capital available for
investment that is controlled by professionals has increased
dramatically over the last two decades. That trend has
resulted in part from the popularity of mutual funds that
have served to concentrate large amounts of capital under
the control of relatively few professional investors.
Because of that concentration, professionals are more likely
to determine the prices of securities than are
nonprofessionals. Since the Committee's mission related to
external reporting serves the broader goal of ensuring the
efficiency and effectiveness of capital allocation, the
Committee should study the information needs of
professionals who drive that allocation.
Third, many non-professionals rely on the advice of
professionals such as analysts, brokers, and others in
making decisions. Further, because of the increasing
complexity of the marketplace and the accelerating pace of
change, nonprofessionals may rely increasingly on
professionals for advice. Thus, professionals often heavily
influence the decisions of nonprofessionals, even though
they may not make the decision themselves.
Fourth, professionals, because of their training and full-
time focus, should be better able to articulate their needs
for information and the reasons for those needs than should
nonprofessionals. Further, professionals are more likely to
document their procedures and the information they use and
to write about those procedures and information needs and
uses than are nonprofessionals. Thus, professionals offer
more information about their needs for information than do
nonprofessionals.
Approaches to Decision Making
Not all investors and creditors use external reporting to help with their investment and credit decisions. The type of approach used in making the investment or credit decision determines whether the investor or creditor requires information found in external reporting. For example, some approaches require no company-specific information or company-specific information of the type that is outside the scope of external reporting. Examples of approaches that do not require information from external reporting include:
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Approach Used in Making Types of Information Investment or Credit Required to Support the Decisions Approach UsedOn the other hand, other approaches require extensive amounts of company-specific information of the types commonly found in external reporting. Examples of those approaches include:Index fund approach whereby The identities of investors and creditors seek securities necessary to to duplicate the performance mimic the performance of an index, such as the of the index S& P 500
Approaches that predict Historical patterns of future price changes for prices for specific securities based on securities historical patterns of security prices or historical correlations of security prices to certain phenomena. Those approaches often use charts and graphs as tools to understand those historical patterns and correlations.
Technical approaches that Number of a particular predict short-term changes security sold short, in the supply or demand of margin position for a particular securities as a security, purchases or means to predict changes in sales of a security by the prices of those insiders, and other securities leading indicators useful to predicting changes in the supply and demand for securities
Approaches that use Predictions of changes predictions of changes in in interest rates interest rates as a means to predict changes in the prices of debt securities
Advisors
The Subcommittee considered whether to also focus on users
of external reporting who advise investors and creditors,
even though they are not investors or creditors themselves.
Those advisors include analysts, brokers, accountants,
portfolio strategists, industry consultants, and others.
The Subcommittee concluded that advisors often serve an
integral role in the investors' and creditors' decision-
making process. Further, it noted that certain advisors,
particularly analysts, are among the most important users of
external reporting. Thus, the Subcommittee decided to also
focus on the advisors to investors and creditors,
particularly analysts, to the extent that their approach to
developing advice requires information from external
reporting.
Ability to Compel Delivery of Information Needed for
Analysis
Some investors and creditors can compel entities to deliver
the information they need for analysis. Examples include
investors with large ownership, investors and creditors with
sufficient bargaining power, such as venture capitalists,
bankers when considering an initial loan to risky credits,
and rating agencies. On the other hand, other investors and
creditors cannot compel the delivery of information. They
must rely on mandated reporting, the willingness of the
company to provide information, and sources outside the
company for the information they need to make decisions.
The Subcommittee concluded that the purpose of mandated
external reporting is first to serve the information needs
of those who cannot compel entities to deliver the
information they need for analysis. Those who can compel
the production of information can generally help themselves.
Thus, the Subcommittee concluded that it should focus on
investors and creditors who cannot compel entities to
deliver information.
Although the Subcommittee's focus is on those who cannot
compel, it nevertheless decided to include in its study of
information needs those who can compel, such as
representatives of the rating agencies. It did so for two
reasons. First, it is reasonable to believe that the
information needs of both groups are similar. For example,
the Subcommittee expects that a rating agency and a
company's bondholders have similar needs for information
about the company, particularly since the rating agency is
evaluating the company on behalf of the bondholders.
Second, investors and creditors who can compel the delivery
of information may offer particular insights about the types
of information that may be useful to others but that is not
currently part of mandated external reporting and should be
considered for inclusion.
For-Profit Entities
The Committee decided to limit the scope of its work to the
external reporting of for-profit companies and has excluded
from its consideration reporting by not-for-profit
organizations and governmental entities. It limited its
scope solely because of practical constraints on the time
and resources available to complete the work. The Committee
nevertheless believes that external reporting by not-for-
profit organizations and governmental entities is of
critical importance. It hopes that the Committee's
recommendations related to reporting by for-profit companies
will assist others in recommending improvements in the
reporting by not-for-profit organizations and governmental
entities.
Consistent with the Committee's overall scope, the
Subcommittee decided to limit its study to the information
needs of users in evaluating for-profit companies.